RESUME OF QUALIFICATIONS
TANYA R. BOWLEY
1041 Blanchard
Road
Telephone: (901) 398-9021
Memphis, TN 38116
Objective:
To continue developing challenging projects in marketing and urban development that fully utilize my extensive business background, education, knowledge of the internet and enthusiasm for customer interface opportunities
Education
Savannah State College
Savannah, Georgia
Bachelor of Business Administration
Major: Marketing
Graduated June 1991; Summa Cum Laude
Corporate Experience
April 2002 to Present
Visionary Urban Development Corporation
President
-Develops, implements and manages corporate product, promotional &
event marketing strategies & tactics
-Develops, implements and manages corporate culturally based
target
marketing strategies & tactics
-Develops, implement and manages urban development projects
October 1994 to April 2002
Federal Express Services Corporation; Memphis, Tennessee
Sr. Marketing Specialist, Sports & Event Marketing
-Developed, implemented and managed the corporate marketing trade show
strategy as well as other customer communication programs
-Creator and former chairperson of the FedEx Corporate Trade Show
Agency
Advisory Board
-Developed, implemented and managed FedEx’s cultural based event
marketing
strategy and tactics
-Regularly communicated marketing plans, updates and recommendations
to senior management
-Implemented tactics of the corporate trade show program via management
of up to 6 agencies and recruitment of key internal personnel
-Managed all marketing trade show and event marketing programs within
budgets of $.5 to 1.8 million.
-Developed and managed measurement tactics based on primary marketing
research
-Also developed and implemented trade show and event shipping program,
the field and corporate trade show marketing programs and the Fedex
trade
show website
January 1985 to October 1994
Federal Express Corporation; Various East Coast Domiciles
Various Positions
-Outstanding professional experience including 3 years sales/customer
automation training and over 5 years customer service
June 1983 to July 1984
H.J. Heinz Corporation; York, Pennsylvania
Sales Representative
-Responsible for the marketing and sales of consumer products within
my
territory
September 1980 to August 1982
I.B.M.; Baltimore, Maryland
Student Sales Assistant (Cooperative Education)
-Responsible for assisting the office products marketing
representatives
to sell typewriters and word processors
-Installed selectric typewriter and electronic typewriter products
and trained
customers on all word processing products
Volunteer Experience
April 1997 to January 2000
Greater Imani Christian Center Credit Union Board of Directors
Memphis Tennessee
Director
-Created the financial plan and all spreadsheets for the credit union
business plan. Installed credit union software
-Participated in credit union launch and monitored administration and
financial progress
October 1998 to May 1999
Vollentine Elementary School Mentoring Program: Memphis Tennessee
Mentor
-Mentored 5th and 6th grade girls in a group setting
-Taught life lessons including career development, community activism
and personal presentation
December 1998
Journey of Hope Facilitator Certification Program; Picwick, Tennessee
Facilitator
-Received training and certification as a Journey of Hope facilitator
Skills
Very proficient on internet usage, Windows, Word, Excel, Powerpoint. Strong strategic planning, project management and communication skills.
Training
Corporate training includes: Quality Training, Customer
Automation
training, Intro to FEC Management, Strategic Selling
Skills, Sales orientation. Professional Selling Skills; Xerox.
FedEx LEAP Endorsed for management. FedEx Marketing Millennium
training.
Awards
Agency Addy awards for 5 marketing pieces, Federal Express
International
Selling Award,
Savannah State Women’s tennis scholarship, 1990 recipient of the
Savannah State Scholar Athlete of the year award.
Personal
Enjoys exercise, sports, music, photography and the outdoors