RESUME OF QUALIFICATIONS
 

TANYA R. BOWLEY


1041 Blanchard Road                                                                                                                Telephone:  (901) 398-9021
Memphis, TN  38116
 

Objective:   

To continue developing challenging projects in marketing and urban development that fully utilize my extensive business background, education, knowledge of the internet and enthusiasm for customer interface opportunities

Education

Savannah State College
Savannah, Georgia
Bachelor of Business Administration
Major:  Marketing
Graduated June 1991;   Summa Cum Laude
 

Corporate Experience

April 2002 to Present
Visionary Urban Development Corporation
President
-Develops, implements and manages corporate product, promotional & event marketing strategies & tactics
-Develops, implements and manages corporate culturally based target  marketing strategies & tactics
-Develops, implement and manages urban development projects

October 1994 to April 2002
Federal Express Services Corporation; Memphis, Tennessee
Sr. Marketing Specialist, Sports & Event Marketing
-Developed, implemented and managed the corporate marketing trade show strategy as well as other customer communication programs
-Creator and former chairperson of the FedEx Corporate Trade Show Agency Advisory Board
-Developed, implemented and managed FedEx’s cultural based event marketing strategy and tactics
-Regularly communicated marketing plans, updates and recommendations to senior management
-Implemented tactics of the corporate trade show program via management of up to 6 agencies and recruitment of key internal personnel
-Managed all marketing trade show and event marketing programs within budgets of $.5 to 1.8 million.
-Developed and managed measurement tactics based on primary marketing research
-Also developed and implemented trade show and event shipping program, the field and corporate trade show marketing programs and the Fedex trade show website
 

January 1985 to October 1994
Federal Express Corporation; Various East Coast Domiciles
Various Positions
-Outstanding professional experience including 3 years sales/customer automation training and over 5 years customer service

June 1983 to July 1984
H.J. Heinz Corporation; York, Pennsylvania
Sales Representative
-Responsible for the marketing and sales of consumer products within my
territory

September 1980 to August 1982
I.B.M.; Baltimore, Maryland
Student Sales Assistant (Cooperative Education)
-Responsible for assisting the office products marketing representatives to sell typewriters and word processors
-Installed selectric typewriter and electronic typewriter products and trained
customers on all word processing products
 

Volunteer Experience

April 1997 to January 2000
Greater Imani Christian Center Credit Union Board of Directors
Memphis Tennessee
Director
-Created the financial plan and all spreadsheets for the credit union business plan.  Installed credit union software
-Participated in credit union launch and monitored administration and financial progress

October 1998 to May 1999
Vollentine Elementary School Mentoring Program: Memphis Tennessee
Mentor
-Mentored 5th and 6th grade girls in a group setting
-Taught life lessons including career development, community activism and personal presentation

December 1998
Journey of Hope Facilitator Certification Program; Picwick, Tennessee
Facilitator
-Received training and certification as a Journey of Hope facilitator
 

Skills

Very proficient on internet usage,  Windows, Word, Excel, Powerpoint.  Strong strategic planning, project management and communication skills.

Training

Corporate training includes:  Quality Training, Customer Automation training, Intro to FEC Management, Strategic Selling
Skills, Sales orientation.  Professional Selling Skills; Xerox. FedEx LEAP Endorsed for management.  FedEx Marketing Millennium training.

Awards

Agency Addy awards for 5 marketing pieces, Federal Express International Selling Award,
Savannah State Women’s tennis scholarship, 1990 recipient of the
Savannah State Scholar Athlete of the year award.

Personal

Enjoys exercise, sports, music, photography and the outdoors